The North Rift region is rich in tourist attractions but its potential has not been fully exploited.
In seeking to draw a plan towards unpacking and showcasing what NOREB has to offer in cultural tourism, sports tourism, wildlife and nature tourism, medical, among other forms of tourism, Bloc CEO Dr. Dominic Biwott paid a courtesy visit to the Tourism Fund CEO Joseph Cherutoi.
The CEOs agreed to partner in profiling the North Rift tourism opportunities and in developing a tourism development and marketing strategy.
The partnership is expected to make significant progress in achieving its objectives within the first quarter of the current financial year.
Dr. Biwott was accompanied by NOREB County Assemblies Coordinator Joseph Makilap.